Luca

The new brand identity is designed to value each and every customer. Luca is a people brand, so we wanted to make that promise accessible and tangible for everyone.

Pitch
campaign
Production
out of home
vip partnerships
branding
product design
strategy
communication
art + design
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Through the strategic repositioning and rebranding we have created luca’s brand identity: A modular design system that is always appropriate to the message and target group. Visually and communicatively completely individual. Just like their users.

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flexible design system
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Corporate Design
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Corporate Manual
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templates
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From logo to color and grid – Have a look how this flexible and fully adaptable system has come to live on luca’s Website.

From logo to color and grid – Have a look how this flexible and fully adaptable system has come to live on luca’s Website.

Embracing Moments

Luca frees moment-makers and moment-seekers from complicated and inefficient processes that impede their daily lives. Luca saves time and ensures that significant moments last longer and can be fully enjoyed.

The new branding ensures high recognition, while content always depicts authentic, curated moments - honest, close to people and understandable for all. Brand and product benefits become personal stories that are unique and, above all, uniquely Luca.

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Brand Companions

The new look creates a brand that has the potential to inspire. Luca enabled shared experiences again. We are taking this brand heritage into the future. As the new digital service platform for the gastronomy and entertainment industry, we support „moment makers“ and „moment seekers“. In the process, Luca can be transmitted and experienced in the future and becomes a natural accessory and companion.

Brand Companions

The new look creates a brand that has the potential to inspire. Luca enabled shared experiences again. We are taking this brand heritage into the future. As the new digital service platform for the gastronomy and entertainment industry, we support „moment makers“ and „moment seekers“. In the process, Luca can be transmitted and experienced in the future and becomes a natural accessory and companion.

You want to talk?

If you like our work and want to talk about your project, then don’t hesitate to write us a message or call us.

Email: pronto@studio-avanti.de

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